Sure, the achievements helped shareholders receive a handsome payday, but these advancements improved the lives of consumers and businesses. If you are a consumer, you appreciate and desire to buy from a company owned by Bezos. Now as nice a person Bezos is, he is always challenging others. Even today, he still looks up to a lot of people, including Disney CEO Bob Iger and JPMorgan Chase CEO Jamie Dimon. With his number one style of always putting his customers first… 1. It pioneered eBook technology, digital streaming, cloud computing, and so much more. To answer these questions – and more – it is important to look closer at his leadership style – and deduce what veteran business owners and young entrepreneurs alike can learn from the man. If you wish to opt out, please close your SlideShare account. Just take a look at the numbers that Bezos has helped put together over the last two decades at his company: For anyone who owns stock in Amazon, works for the company or patronises the website, these figures make for happy reading. His style of leadership includes Autocratic Leadership as he monitors everything on his own. While customers may not necessarily care, Bezos' leadership style has come under fire in recent years. Whether this is a positive attribute or not can is debatable, but Amazon does not possess a trillion-dollar market capitalisation without good reason. They have the work – plenty of it – but Amazon takes it one step forward, striving to offer every staff member autonomy and confidence. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Some branches have not succeeded, such as the Fire smartphone, but Bezos is not afraid to experiment and learn from failure – a vital attribute of any entrepreneur. Amazon was the brainchild of Bezos, and everything the company continues to produce and to propose is because of his transformational vision. Some critics may not appreciate the way Amazon is run, but the ability and results of its owner cannot be called into question. Indeed, everyone has a vested interest in the success of Amazon because that is how significant an influence it has become in today's world – online and offline. One person makes all the decisions, ignores most input from others (reports abound that he regularly hires industry experts only to avoid all of their recommendations) and refrains from thinking about the considerations of employees. Bezos revealed in a Forum on Leadership panel that he had many influences growing up, such as his elementary school teachers, his parents, his grandfather, and Berkshire Hathaway CEO Warren Buffett. But they were only possible because of what the company offered. But a few big successes compensate for dozens and dozens of things that didn't work". Who benefited from this service and tech innovation? So what else makes Bezos stand out from his peers? The consumer. "If you're going to take bold bets, they're going to be experiments, and if they're experiments, you don't know ahead of time if they're going to work," he told a Business Insider conference in 2014. And that is also what Bezos has concentrated on for the last 20 years: the mantra of 'invent or innovate'. But is there a missing link to all this? Regardless of this ethical question mark, Bezos still represents the go-to case study for many university business classes, applying everything that lecturers and experts recommend in business management: Of course, these qualities are not enough in modern business: you need a product to succeed, too. We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. Now customize the name of a clipboard to store your clips. In academic terms, it's fair to say that Bezos applies an autocratic approach to management. Yes: the employee. JEFF BEZOS He is the Founder of amazon.com. If you continue browsing the site, you agree to the use of cookies on this website. If you are a shareholder, you would want Jeff Bezos at the helm. Also Jeff Bezos has become the 2nd richest person on the planet. Various news articles and exposes by business journalists and ex-employees paint an unflattering portrait of life at Amazon: Bezos is a fierce competitor, willing to utilise questionable methods to extract the maximum out of all his subordinates. He also possesses Strategic Leadership by which he delivers special and unique strategies that make his organization successful. Jeff Bezos leadership style is a little unconventional at times. "Experiments are by their very nature prone to failure. Looks like you’ve clipped this slide to already. But the leadership style of Jeff Bezos puts him on top. 1. Did he employ any "special" management tricks? In a 1997 letter to shareholders, he wrote that he told all Amazon applicants that "it's not easy to work here", and that "you can work long, hard, or smart, but at Amazon, you can't choose two out of three". As of this date, Scribd will manage your SlideShare account and any content you may have on SlideShare, and Scribd's General Terms of Use and Privacy Policy will apply. Moreover, Jeff Bezos leadership style is unique in several ways. This article is part of our Leadership Studies series, an insight and analysis into the makeup and model of some of the world's most successful leaders. The clip, which is, at times, contentious, highlights Bezos' philosophy: an ardent focus on customer service. JEFF BEZOS(AMAZON)-On his Leadership 1. The business started life as a used bookstore, which then ballooned into an eclectic online retailer. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. So, product, patience and customer service are the reasons for Amazon's impressive success. Disclaimer: As an Amazon Associate we earn from qualifying purchases. Whether it is in the retail sphere, in cloud computing, or any of the other number of projects under the Amazon umbrella, his strict adherence to this philosophy has never waivered – and to great success. Amazon is known for putting customer service first and this is a direct result of Bezos’ philosophy of focusing on customers instead of competitors. In association with, A 100,000% gain in share price since 2000. Before getting into some of the complaints about the average workday at Amazon, it should be noted, too, that employees are treated as if they are the CEO. They cal him the man who can sell it all.The co-founder of Amazon,Jeff Bezos,has lot to talk about his leadership qualities,struggles and motives.Lets ponder upon them. How did he become a billionaire? Yet if all of this is true, then Bezos has never attempted to pretend otherwise. rules of e-commerce. leadership Style How Bezos Makes His Decisions. Recently, a 1999 interview between Jeff Bezos and a CNBC reporter has been doing the rounds. They also allowed entrepreneurs to attain success by utilising its third-party marketplace. They impacted retail businesses' ability to thrive in an evolving marketplace, too, driving eCommerce and transforming the retail environment. See our Privacy Policy and User Agreement for details.